I’ve always wanted to be a photographer for as long as I can remember, but it wasn’t considered a traditional job when I was studying, so I chose IT. I worked at Universal Music for 10 years before finally taking the plunge and starting up my own photography business.

Taking the first steps in business especially as a creative takes courage. Having a good understanding of businesses is very important too, and treating your business as a business is absolutely essential, otherwise you just have a very expensive hobby. It is also important to find yourself a mentor, someone who has been where you are and can advise you and help you develop and grow as an artist and as a business.

Having a career that ties in with your passions and core values means that work doesn’t feel like work, and is worth its weight in gold.